We bring heart, science, and wisdom to your daily routine.

STOP SEARCHING. START NOURISHING.

Your hair has been waiting for a formula that speaks its language. Give it the biochemistry it deserves.

STUBBORN GROWTH? BRITTLE ENDS? DRY SCALP? WE HEAR YOU.

SHOP THE DUO

Who We Are

Max Hydration

  • Damage Repair

  • Strengthens

  • Detangles

  • Nourishes

  • Smooths

  • Powered by NouvoRacine-6

  • Color-Safe


    • Powered by NouvoRacine Complex

Work With Us

THE ESSENTIAL DUO: YOUR DAILY BLUEPRINT

Designed for daily moisture, comfort, and softness.

FollicleVigor™ Hair & Scalp Oil
$18.20

The Moisture Guard
A rich botanical oil blend that seals hydration and enhances softness and shine.

✔ Helps hair feel softer & smoother
✔ Seals moisture for dry strands
✔ Adds healthy-looking sheen

FollicleVigor™ Tonic
$21.10

The Hydration Infusion
Lightweight daily moisture that refreshes hair and scalp without buildup.

✔ Helps hair feel hydrated
✔ Refreshes protective styles
✔ Great for scalp & beard care

Bundle and Save

Shampoo- Conditioner

– $

Powered by the NouvoRacine™ Complex

Hair & Scalp Oil - Tonic

– $

Powered by the NouvoRacine™ Complex

THE FULL REGIMEN

– $

Powered by the NouvoRacine™ Complex

Bestsellers Our Community Loves

The LongueTress

Moisturizing Cleansing Cream

$

The Vigor

Scalp & Hair Oil

$

The Black Canvas

Purifying Charcoal Mask

$

Gentle Care. Powerful Results!

The LongueTress

Moisturizing Cleansing Cream

$

The Vigor

Scalp & Hair Oil

$

The Black Canvas

Purifying Charcoal Mask

$

KIND WORDS

What they said